Direct mail mac os

Direct Mail 5.7.1

Direct Mail — Лучшее приложение для управления и отправки писем для Mac OS.
Direct Mail обладает интуитивно понятным интерфейсом и мощным почтовым движком, который позволит с легкостью поддерживать связь со своими контактами не заморачиваясь сложными настройками.

Для любого рекламодателя важным моментом является попадание его рекламного обращения именно в ту целевую аудиторию, на которую он рассчитывает в первую очередь. Пожалуй, самым эффективным способом обеспечить точное попадание является директ-мэйл — прямая адресная рассылка рекламных сообщений целевой аудитории потенциальных потребителей товаров и услуг.

Прямо́й ма́ркетинг, дирéкт-ма́ркетинг — вид маркетинговой коммуникации, в основе которого — прямая личная коммуникация с получателем сообщения (потребителем) или клиентом среды «бизнес для бизнеса» с целью построения взаимоотношений и получения прибыли. Прямой маркетинг основан на отношении к клиенту как к индивиду, предполагает обратную связь и не использует для коммуникаций информационных посредников.

Version 5.7:
Added:

• Five new templates: Glimmer, Merry Pines, Quattro, Silicon, and Slopes

Support for:

• MacOS 10.15
• Importing groups from Microsoft Exchange and Office 365
• Single Sign-On (enterprise customers only)
• Sending email via Gmail and G Suite accounts (enterprise customers only)
• Sending email via Exchange or Office 365 accounts (enterprise customers only)
• Sharing templates across an organization (enterprise customers only)
• Enforcing message-content policies across an organization (enterprise customers only)
• Option-clicking a color swatch now actives the system color sampler (macOS 10.15 required)

Improved:

• The performance and responsiveness of Direct Mail during cloud sync operations
• Undo and redo support: message edits can be undone or redone even after the editor has been closed, and Direct Mail now shows more helpful context when an operation is undone or redone
• Account management

Fixes:

• Fixed a bug that result in false positives when a message was checked for broken links
• Additional bug fixes and improvements

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Lightning Fast.
Drop-Dead Easy.

Create and send great looking email newsletters with Direct Mail, an easy to use email marketing app for the Mac.

Trusted by top companies and institutions

Compose

Choose any one of our gorgeous email templates and customize to your heart’s content.

Grow your mailing list by adding a subscribe form to your website, or importing contacts from other apps.

Track

Real-time open and click tracking with campaign reports you can view anytime, anywhere.

Enjoy fast, reliable email delivery with automatic unsubscribe, bounce and complaint handling.

Collaborate

Take advantage of cloud sync features that let you work from any device, and with any colleague.

Automate

Create automated welcome messages, drip campaigns, birthday greetings and more with autoresponders.

“ I use this to send emails to all my clients. Easy to send emails and the reporting is fantastic. I used [a competitor] for a while, but I tried this and never looked back. ” — Vogedesign

“ Outstanding email marketing app. Consistently improving and enhancing the application. Great value for the money. Outstanding customer support. Excellent selection of easily, editable templates. ” — Bob Rabner

“ This app totally exceeded every expectation I had for it. With a VERY short learning curve, I have been able to create and send out custom, attractive emails to my client base. Simple, straightforward…I can’t recommend this app enough. ” — Xio

Read more 5 reviews at Capterra and the Mac App Store

Why Wait? Direct Mail is free to try!

See why Direct Mail is the #1 rated email marketing app for the Mac

Subscribe to our Newsletter

Sign up for our newsletter to receive training and tips on mastering Direct Mail.

Copyright © 2002–2021 e3 Software.

e3 Software is not affiliated with Apple Inc., which is the sole owner of the “Mac” trademark.

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Support

About Email Marketing

Effective ways to grow your list, dangers of purchased lists, improving click-through rate, how often to send your email campaign, etc.

General

About Direct Mail projects, troubleshooting steps, system requirements, upgrading, etc.

Messages

Using templates, adding unsubscribe links, personalizing with mail-merge tags and conditional logic, etc.

Managing Mailing Lists

Adding contacts, importing, segmenting, handling bounces and unsubscribes, spam complaints, etc.

General Data Protection Regulation (GDPR)

Resources to help you understand and comply with the GDPR, a data privacy law protecting the personal information of European Union citizens.

Subscribe Forms

Creating subscribe forms, adding subscribe forms to your website or Facebook page, syncing subscribe forms with Direct Mail, etc.

Integrations

Integrate Direct Mail with other Mac apps, web apps, and databases that you already use.

Delivery

e3 Delivery Service, using your own mail server, email authentication, avoiding the spam folder, scheduling deliveries, etc.

Campaign Reports

Understanding campaign reports, including open and click tracking, bounce and unsubscribe handling, etc.

Autoresponders

Use autoresponders to automatically send email campaigns based on triggering events you choose.

Cloud Sync and Share

Access your Direct Mail project from multiple Macs; share it with other Direct Mail users.

Design Tests

Design Tests show you full-size screenshots of what your email looks like when viewed in a variety of email clients.

Purchasing

Pricing plans, about the free plan, billing questions, VAT, licensing, upgrades, etc.

Direct Mail Accounts

Signing in, protecting access to, and updating your account.

Use the Direct Mail API to programmatically access and update data inside your Direct Mail projects

Stamps App for iOS

Track your email campaign results on the go with Stamps, an iOS companion app to Direct Mail for your iPhone or iPad.

Contact Us

You can chat live with Direct Mail Customer Service, Monday through Friday, 7 AM to 3 PM Pacific Time or send us an email.

Twitter Updates

Why Wait? Direct Mail is free to try!

See why Direct Mail is the #1 rated email marketing app for the Mac

Subscribe to our Newsletter

Sign up for our newsletter to receive training and tips on mastering Direct Mail.

Copyright © 2002–2021 e3 Software.

e3 Software is not affiliated with Apple Inc., which is the sole owner of the “Mac” trademark.

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Compose Stunning Emails

Templates with Looks & Brains

Take a peek at our gallery of sleek, professional templates. Whether it’s newsletters, announcements, or promotions, we’re confident that you’ll meet your perfect match. They’re all incredibly versatile, easy to customize, and look great on mobile!

Email Personalization

Make sure your email arrives with a unique, personal touch. Direct Mail lets you address each individual recipient with their first and last name, company name, and up to 15 other fields. You can also tailor custom content using powerful conditional logic and sections.

Built-in Image Editing

Don’t worry about having to find a designer or figure out an image editing app. Direct Mail makes it easy to perform a variety of common operations, like removing backgrounds, cropping photos, or adding filters. Your images will look their very best.

Looks Great in Every Email Client

Behind the scenes, Direct Mail goes to work performing special tricks (like CSS inlining, plain-text generation, and image optimization) to make your email look great in every popular email client.

Want proof? Use our handy Design Test feature to see pixel-perfect screenshots of your message rendered in over 50+ email clients. You’ll sleep better knowing your latest and greatest design looks as good in Outlook as it does in Gmail.

Instant Preview

Live previews update as you type, showing you exactly what each of your recipients will see (including custom content). Click a button and up pops a preview of your design on iPhone or iPad.

Our feelings won’t be hurt if you’d rather use someone else’s template. In fact, we make it easy by allowing you to use templates from Apple Mail, Mail Designer, Mailchimp, Campaign Monitor or any other document or web page.

Say so long to slow, clumsy image uploads. With Direct Mail, copy or drag images from any app and drop them right in to your newsletter. We’ll make sure they look great—including on retina displays!

Go beyond the same old, boring email fonts. Direct Mail includes a professionally-curated selection of fonts that will make your email stand out in the crowd.

Our new templates are 1000% more flexible than before! Add, remove, and rearrange text, image, videos, buttons, and more. Customize what your recipients see even before they open the email, and choose how your campaign will look when it’s shared on social media!

Grow Your Mailing Lists

Email Sign-up Forms

Grow your mailing list by adding a subscribe form to your website that automatically syncs with Direct Mail. Customizable colors, logos, and form fields let you match your brand’s look and personality.

Includes one-click integration with your company’s Facebook Page.

Imports Contacts in a Flash

Direct Mail can swiftly import all of your contacts from apps including Contacts, Daylite, Google Sheets, Outlook, FileMaker Pro and more. Importing from CSV files or even MySQL databases is a snap!

Integrates with Thousands of Apps and Websites

No app is an island. Our integrations with Zapier and PieSync let you connect Direct Mail to over 1,000 popular apps and web services, including Slack, Salesforce, Shopify, and more! Watch as contacts from your web store or customer relationship software are added automatically to your mailing list without you having to lift a finger.

Smart Targeting

Strategically target specific readers by manually segmenting your list into different groups. Or, use Smart Groups to automatically segment your list based on rules you specify. Choose from over 30 different criteria (geo-location or subscribe date, for example).

Get personal with your readers by assigning custom fields for everyone in your list. In addition to the standard first name, last name and company name, Direct Mail can store up to 15 other custom attributes for each recipient, like age, favorite color, physical address and a customer ID, to name a few.

With Direct Mail you no longer have to worry about managing your unsubscribe requests. Once a recipient has unsubscribed, they’ll simply be crossed off your list. Oh, we also take care of all of your bounces and spam complaints, too.

Track in Real Time

Seeing is Believing

Our dashboard gives you clear summary of key campaign metrics, including opens, clicks, bounces, and unsubscribes. See what the most popular links are, as well as top email clients and geographic locations.

Detailed Subscriber Activity

Direct Mail generates activity reports for each individual subscriber. Drill down into the details to see how your readers interact with your email campaigns, including what links they click or when they open each campaign.

Check In While You’re Out

Send your campaign and go! With Stamps, you can view your tracking reports on your iPhone and iPad. Opens, unsubscribes, charts, clicked links, bounces—all of the smart goodies that keep you in the know when it comes to your email campaigns—and at no extra cost.

Report Sharing

Need to share the results of a campaign with a boss, client, or coworker? We’ve got you covered. Direct Mail can share your campaign dashboard via a spreadsheet, PDF, or live-updating website.

Compare & Contrast

Compare up to ten campaigns side–by–side to see which ones are landing with the greatest impact. Find out what (or when) works best. We also have beautiful charting, in case you’re into that.

Email bounces and spam complaints can negatively affect your email reputation. With Direct Mail, you’ll get detailed reporting on bounces and complaints, and we’ll take care of unsubscribing them for you to prevent problems down the line.

Click Send and watch results come in immediately as your readers open and engage with your email. Updates are pushed right to your screen without clicking refresh.

One-click integration with Google Analytics lets you link user activity on your website back to the email campaigns that brought them there.

For a white-label experience, Direct Mail can use your own domain name for any open- and click-tracking URLs that are inserted into your email.

Send Easily & Efficiently

High Speed. No Hassle.

Take advantage of our e3 Delivery Service, designed to save you time and headache. Large lists send in a matter of seconds, and we work with email providers around the globe to help your email make it to the inbox. We take care of handling bounces and deliverability issues, too.

• e3 Delivery Service
• SMTP

1× Sends 10–100× faster than SMTP

Tweet, Pin, Forward, Share

Direct Mail makes it easy for your subscribers to forward, share, or tweet your emails (if you want) by automatically creating a web version of your message. You can even customize how your campaign will be displayed in social media news feeds.

Find & Fix Before You Send

Direct Mail alerts you to broken or unaccessible links, spam filter issues, misspelled email addresses, and all manner of other mistakes that might be lurking in your message—before you send it to 10,000 of your closest friends.

We make it easy to schedule emails to go out whenever you wish. Got a timely promotion? Just create the message now and set your email to send automatically when the time is right.

If you already have your own company mail server, we’re good with that, too. Direct Mail can send via your own SMTP server, and can be tuned to respect sending quotas.

It’s your email, not ours. That’s why Direct Mail gives you the option of removing ads or co-branding from your emails. Keep your design the way you intended it!

Don’t worry about getting bounced due to authentication problems. Direct Mail supports all of the latest technologies, including SPF, Sender ID, DKIM, DMARC, and SMTP over TLS.

Collaborate in the Cloud

Sync & Share Made Easy

Work on your campaigns from any device, and with any colleague, whether you’re in the same room or across the globe. Simple, reliable cloud sync features work in the background to keep everyone up-to-date in real time.

With Your Permission

Fine–grained permission control lets you decide who gets full access to edit (and send) your projects, and who gets to just take a look. Collaborators who don’t already use Direct Mail can sign up for a free account to work on your project.

The cloud means never having to worry about backing up your campaigns again. Your work is stored safely in the Direct Mail cloud and is easily accessible at any time from any device (even offline). Create as many projects as you want.

Direct Mail keeps working at full speed even when an Internet connection is unavailable, and syncing resumes automatically once the network is available again.

Automate Your Campaigns

Your Campaign is Working, Even When You’re Not

Tell Direct Mail when to send an email on your behalf, automatically, using autoresponders! For example, you can trigger an email when someone joins your mailing list. Autoresponders are highly customizable, easy to use, and come with the same great reporting features you already know and love.

Let your subscribers know they’re important to you by sending them a celebratory wish, or a special promotion, every year on their birthday. Create a weekly email training course to nurture leads or generate interest in your business. Send reminders about upcoming appointments to your customers. Send targeted follow-ups to subscribers that open or click specific links in your email campaigns.

Use our API to build powerful integrations between your systems and Direct Mail. Synchronize customer lists, add a newsletter signup to your e–commerce checkout flow, programmatically generate campaign content, and more. Learn more.

Not a programmer? No problem. Use Zapier or PieSync to connect Direct Mail to the other web apps and services you already use.

Make the Most of Your Mac

The Native App Advantage

Don’t limit yourself to just what runs in a web browser. Direct Mail takes advantage of powerful technologies built in to macOS, allowing you to work faster and smarter than the competition.

Instant access from the Dock, Launchpad, or Siri Unlimited undo and redo Drag and drop + copy and paste features that actually work Keyboard shortcuts, Multi-Touch gestures, and Touch Bar support Accessibility support, including VoiceOver Handoff support (pick up on your iPhone where you left off on your Mac—and vice versa) Photo library integration Notification Center integration Full-screen, split-screen, and Retina Display support

Why Wait? Direct Mail is free to try!

See why Direct Mail is the #1 rated email marketing app for the Mac

Subscribe to our Newsletter

Sign up for our newsletter to receive training and tips on mastering Direct Mail.

Copyright © 2002–2021 e3 Software.

e3 Software is not affiliated with Apple Inc., which is the sole owner of the “Mac” trademark.

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